DPA Gold specializes in seal oil capsules and liquid that provide the best source of Omega-3. This Canadian company came to Pointer looking to improve their online presence with a new Shopify Site.
Along with a small team of designers at Pointer, we focused this site on making information accessible and appealing. The biggest challenge was making the site look approachable to its users, assuring confidence in the product without looking pharmaceutical. We accomplished this by using familiar images, soft colours and fluid textures. The clean text and strong statement keep it looking trustworthy and professional.